Anthony Psacharopoulos, VP, Marketing Solutions, comScore Networks
Anthony has over 14 years of
industry, consulting and market analysis experience, having
advised clients on strategic and marketing issues in a number of
industries including financial services, manufacturing and CPG.
At comScore, Anthony manages the relationships with several
Media/Portal clients.
Prior to comScore, Anthony worked
with Corporate Value Associates, a strategy consulting firm that
was spun off from Boston Consulting Group, where he worked on a
wide range of projects (including strategic audit and value
creation, product mix optimization, product introduction
strategies and other sales and marketing initiatives) in several
industries (including financial services, metals, retail and
packaging) in North America and Europe. Prior to Corporate
Value Associates, Anthony worked in the client service
organization at Information Resources, Inc., where he gained
extensive experience in market research with package goods firms
such as CPC International, Seagrams and A&W Brands. Anthony
began his career with Venture Concepts, where he worked
primarily on start-up plans for entrepreneurs and small
companies.
Anthony has an MBA from University
of Michigan and a BA in Commerce and Economics from University
of Toronto.